Three languages
English, Arabic and Kurdish (Sorani) with a one-tap switcher, so customers across Iraq read the site in their own language.
Case study · Website + CRM
How IlahSol built itlobby.co in English, Arabic and Kurdish for a Xiaomi and POCO distributor in Erbil, plus a CRM that runs its catalog, customers, repairs and stock.

Tech stack
01 — The challenge
IT Lobby has sold Xiaomi and POCO devices in Iraq since 2014, through its own shops, Xiaomi stores in Erbil's malls and a long list of retail partners. Customers needed one place to see the latest phones, find the nearest store and understand the warranty, repair and exchange rules, in the language they actually read. Behind the counter, products, customers, repairs and stock had to be tracked across several branches without spreadsheets drifting apart.
02 — The solution
We built itlobby.co as a fast React site in English, Arabic and Kurdish, with a catalog organised by series and category, a store locator by city with maps, and plain customer service pages for warranty, repairs and exchanges. Alongside it we built a custom CRM where the IT Lobby team manages the catalog the website shows, customer records and leads, repair and warranty tickets, and each store's sales and stock.

03 — Key features
English, Arabic and Kurdish (Sorani) with a one-tap switcher, so customers across Iraq read the site in their own language.
Phones and devices grouped by series and category: Redmi, Xiaomi, tablets, earbuds, watches, bands, TVs, vacuums and monitors.
Stores listed by city with address, phone and an embedded map, from IT Lobby's own shops to Xiaomi stores in Erbil's malls.
Clear rules for in-warranty repairs, out-of-warranty repairs and exchanges, so customers know what to expect before they visit.
The team adds and edits products and categories in the CRM, and the website shows the same data.
One record per customer, with enquiries and follow-ups kept in one place instead of scattered chats.
Every device is logged from drop-off to pickup and tagged as in warranty, out of warranty or exchange.
Each branch has its own view of sales and stock, so managers can see where devices are and what is running low.
04 — Gallery




05 — What shipped
Languages
The whole site works in English, Arabic and Kurdish, switchable from every page
Live on itlobby.co
Store locator
Five Erbil locations with maps and phone numbers, with tabs for Sulaymaniyah, Baghdad and Kirkuk
Live on itlobby.co
Catalog
Nine product categories, from Redmi and Xiaomi phones to tablets, wearables, TVs and vacuum cleaners
Live on itlobby.co
CRM
Products, customers and leads, repairs and warranty, stores, sales and stock in one system
Delivered by IlahSol
06 — Architecture